It’s bad news for Yahoo. The company is in the midst of finalizing its sale to Verizon, but recent revelations about hacking and spying may be costing them a pretty penny. It’s bad news for Yahoo. The company is in the midst of finalizing its sale to Verizon, but recent revelations about hacking and spying may be... >>>
Snap Inc. is working on an initial public offering that could value the fast-growing virtual-messaging company at $25 billion or more, making it one of the highest-profile share debuts in years and possibly signaling a turnaround in the new-issue market. Snap Inc. is working on an initial public offering that could value the fast-growing virtual-messaging... >>>
Mars Inc. has finally taken full control of Wrigley, formally putting M&Ms and Altoids mints in the same division — and cashing out its partner, Warren E. Buffett, in the process. Mars Inc. has finally taken full control of Wrigley, formally putting M&Ms and Altoids mints in the same division — and cashing out its... >>>
MasterCard, the financial payments firm, is rolling out new biometric technology in Europe that enables customers to verify their identity with selfies. MasterCard, the financial payments firm, is rolling out new biometric technology in Europe that enables customers to verify their identity with... >>>
Apple’s long-promised and long-awaited search ads are finally here — or almost here. And they’re going to be tremendously important for app publishers and marketers, since 65-80 percent of all app installs happen after a search on either the App Store or Google Play. Apple’s long-promised and long-awaited search ads are finally here — or almost... >>>
Samsung has agreed to acquire Viv, an AI and assistant system co-founded by Dag Kittlaus, Adam Cheyer and Chris Brigham — who created Siri, which was acquired by Apple in 2010. The three left Apple in the years after the acquisition and founded Viv in 2012. Pricing information was not available, but we’ll check around.... >>>
According to sources close to the situation, Google does not currently plan to make a bid for Twitter. While the search giant has been among the buyers considered most likely to be a contender for the social communications company, those familiar with the deal said that the company was not moving forward with an effort... >>>
Samsung, the consumer electronics firm, is reported to be preparing to launch an addressable ad product for broadcast TV, in what would be an industry first. Samsung, the consumer electronics firm, is reported to be preparing to launch an addressable ad product for broadcast TV, in what would be an industry... >>>
Google held a splashy press event in San Francisco on Tuesday to unveil a bunch of new hardware, including a designed-from-scratch phone called the Pixel, a fabric-covered virtual reality headset called Daydream View, an Amazon Echo competitor called Google Home, and a home WiFi system known as Google WiFi. Google held a splashy press event in San... >>>
Salesforce CEO Marc Benioff wants Twitter’s data trove and brand; he called social-media pioneer an ‘unpolished jewel’ Salesforce CEO Marc Benioff wants Twitter’s data trove and brand; he called social-media pioneer an ‘unpolished... >>>
There are some firsts that don’t give you bragging rights — and in Yahoo’s case, that’s particularly true if the claim involves customer emails. There are some firsts that don’t give you bragging rights — and in Yahoo’s case, that’s particularly true if the claim involves customer... >>>
The UK’s vote to leave the EU raises some potentially difficult issues for brands, particularly those that have chased innovation and new technology at the expense of more traditional marketing approaches, two industry figures have said. The UK’s vote to leave the EU raises some potentially difficult issues for brands, particularly those that have chased... >>>
Apple Inc launched its Apple Pay software in Russia on Tuesday as the U.S. technology firm extends the global reach of its payment service. Apple Inc launched its Apple Pay software in Russia on Tuesday as the U.S. technology firm extends the global reach of its payment... >>>
Instead of spending millions to build another parking lot, the city of Summit links up with Uber to shuttle commuters to and from the train station. Instead of spending millions to build another parking lot, the city of Summit links up with Uber to shuttle commuters to and from the train... >>>
Salesforce is making yet another acquisition, once again to build out its footprint in marketing and adtech. The company has just confirmed that it is buying Krux, a company that tracks traffic (“data signatures”) across multiple devices — e.g. desktop, mobile, tablet, set-top — and channels — display, social, search, video. In a statement to the SEC,... >>>
Despite the rapid adoption of Netflix, Amazon Prime and other video streaming services, a new study has found that the majority of TV viewers (53%) say they prefer free TV, where they “pay” by viewing ads. Despite the rapid adoption of Netflix, Amazon Prime and other video streaming services, a new study has found that... >>>
It’s a stripped-down version of Messenger for low-bandwidth connections and older phones It’s a stripped-down version of Messenger for low-bandwidth connections and older... >>>
Apple’s prolonged patent battle with VirnetX was believed to be coming to an end back in August, but a new ruling out of an east Texas court this week brings bad news for Apple… Apple’s prolonged patent battle with VirnetX was believed to be coming to an end back in August, but a new ruling... >>>