Hard on the heels of Facebook’s announcement it is taking steps to improve cross-channel comparability and third-party verification of data, it has agreed to undergo audits by the Media Rating Council. Hard on the heels of Facebook’s announcement it is taking steps to improve cross-channel comparability and third-party verification of data, it has agreed to... >>>
Amazon Web Services is ruffling the feathers of the software establishment again. Amazon Web Services is ruffling the feathers of the software establishment... >>>
Disney has cut ties with YouTube’s most popular star after he posted a series of videos featuring anti-Semitic clips and messages. Disney has cut ties with YouTube’s most popular star after he posted a series of videos featuring anti-Semitic clips and... >>>
Apple shares cruised to a record-high close Monday, helping catapult the S&P 500 stock index over the $20 trillion mark in what amounts to a victory for plain-vanilla mutual funds over a bevy of hedge fund managers who recently backed away from the iPhone maker. Apple shares cruised to a record-high close Monday, helping catapult... >>>
Americans searching out news online turn equally to news websites and social media, and while most are aware of news sources a significant minority thinks that Facebook is a news outlet, research has shown. Americans searching out news online turn equally to news websites and social media, and while most are aware of news sources... >>>
The list of automobile manufacturers and tech companies that are allowed to test self-driving cars in California has grown to 22, as the state’s Department of Motor Vehicles has given the necessary permits to Japanese carmaker Subaru The list of automobile manufacturers and tech companies that are allowed to test self-driving cars in California... >>>
The list of companies dropping products that carry the Trump name grew this weekend, with two major U.S. retailers announcing that they’re no longer selling Trump Home items online. The list of companies dropping products that carry the Trump name grew this weekend, with two major U.S. retailers announcing that they’re no longer selling Trump Home items... >>>
South Korean prosecutors summoned Lee Jae-yong, the third-generation heir of the Samsung conglomerate, for a fresh round of questioning Monday, seeking answers about his role in a political corruption scandal. South Korean prosecutors summoned Lee Jae-yong, the third-generation heir of the Samsung conglomerate, for a fresh round of questioning Monday, seeking answers about his role... >>>
The recent use of virtual reality (VR) in marketing has been largely underwhelming and brands involved need ask themselves if they really need to be using it now, a new study says, while adding that it will be a game changer in the future. The recent use of virtual reality (VR) in marketing has been... >>>
At this point last year, Twitter was a company that had a hard time attracting new people to surf and tweet, but it was quite skilled at generating ad dollars from its die-hard users. At this point last year, Twitter was a company that had a hard time attracting new people to surf and tweet,... >>>
Snap disclosed the deal in a revised version of its S-1 made public Thursday. Snap disclosed the deal in a revised version of its S-1 made public... >>>
Reckitt Benckiser (RB.L) has agreed to buy U.S. infant formula maker Mead Johnson Nutrition (MJN.N) for $16.6 billion, its biggest deal ever and opening up a new market area for the British consumer goods company. Reckitt Benckiser (RB.L) has agreed to buy U.S. infant formula maker Mead Johnson Nutrition (MJN.N) for $16.6 billion, its biggest... >>>
Nokia Oyj plans to buy Comptel Oyj for 347 million euros ($370 million) to add technology that helps phone carriers manage their networks, part of a push into software and services as network-gear sales sputter. Nokia Oyj plans to buy Comptel Oyj for 347 million euros ($370 million) to add technology that helps phone carriers manage their... >>>
Digital is not only capturing a greater portion of new marketing dollars and overtaking TV in many markets, it is also poised to bring about a step-change in the lives of everyone and marketers will need to respond accordingly, a new white paper argues. Digital is not only capturing a greater portion of new marketing... >>>
Facebook is closing around 200 of its 500 Oculus virtual reality demo stations at Best Buy locations across the US, Business Insider has learned. Facebook is closing around 200 of its 500 Oculus virtual reality demo stations at Best Buy locations across the US, Business Insider has... >>>
Intel chief executive Brian Krzanich met with President Donald Trump on Wednesday, where the company announced it will invest $7 billion in a factory employing up to 3,000 people. Intel chief executive Brian Krzanich met with President Donald Trump on Wednesday, where the company announced it will invest $7 billion in a factory employing up... >>>
Ascential, the global B2B business which operates the Cannes Lions International Festival of Creativity, is acquiring MediaLink, the US-based advisory and business services firm. Ascential, the global B2B business which operates the Cannes Lions International Festival of Creativity, is acquiring MediaLink, the US-based advisory and business services... >>>
Twitter is taking new steps to clean up the conversation, a move that could provide relief to marketers who are often under siege on the platform. Twitter is taking new steps to clean up the conversation, a move that could provide relief to marketers who are often under siege on the... >>>