Viacom, the owner of MTV, Comedy Central, and Nickelodeon, reported lower-than-expected quarterly revenue on Wednesday, weighed down by lower domestic advertising sales and the absence of hit movie releases at its Paramount film studio. Viacom, the owner of MTV, Comedy Central, and Nickelodeon, reported lower-than-expected quarterly revenue on Wednesday, weighed down by lower domestic advertising... >>>
For many months, Twitter has been trying to reshape itself as a growing social media service. That attempt now includes reshaping the company’s top ranks. For many months, Twitter has been trying to reshape itself as a growing social media service. That attempt now includes reshaping the company’s top... >>>
Amazon’s move into private label products appears to be paying off as a new analysis finds these competing with category leaders or even becoming the online category leader. Amazon’s move into private label products appears to be paying off as a new analysis finds these competing with category leaders or even becoming the online category... >>>
Facebook is launching another Snapchat clone, a standalone ephemeral picture and video messaging app — complete with face-distorting masks — that looks almost identical to Snapchat. Facebook is launching another Snapchat clone, a standalone ephemeral picture and video messaging app — complete with face-distorting masks — that looks almost identical to... >>>
Airbnb Inc.’s claim that it’s just a conduit for user-generated content was rejected by a judge who said the company may not be able to duck a San Francisco law punishing it when hosts book units that aren’t registered with the city. Airbnb Inc.’s claim that it’s just a conduit for user-generated content was rejected... >>>
Alphabet Inc. pushed out two managers on its drone-delivery project amid infighting on its team, according to people familiar with the situation, casting the program’s future in uncertainty and marking the latest setback for a Google sister company. Alphabet Inc. pushed out two managers on its drone-delivery project amid infighting on its team, according to... >>>
An extra $55m, at least, has been spent on political advertising on TV and radio in the two weeks before the US presidential election, but media companies are now having to prepare themselves for a potentially very different post-election landscape where audiences are expected to decline. An extra $55m, at least, has been spent on... >>>
YouTube has today taken a huge step forward in improving the picture quality of its content by launching support for high dynamic range (HDR) videos. YouTube has today taken a huge step forward in improving the picture quality of its content by launching support for high dynamic range (HDR)... >>>
In an effort to restore some consumer goodwill after the discontinuation of the Galaxy Note 7, Samsung ran full page apology ads in three major US daily newspapers today. The letters, which appeared in Monday editions of The Wall Street Journal, The New York Times, and The Washington Post, were aimed at English-speaking consumers, according... >>>
News Corp swung to a loss in its September quarter amid a challenging print advertising environment for its newspaper unit and foreign currency headwinds. News Corp swung to a loss in its September quarter amid a challenging print advertising environment for its newspaper unit and foreign currency... >>>
Using radio in the media mix can improve overall campaign effectiveness by increasing a brand’s mental availability, new research has suggested. Using radio in the media mix can improve overall campaign effectiveness by increasing a brand’s mental availability, new research has... >>>
Samsung first revealed its latest smartwatch, the Gear S3 at IFA 2016 in Berlin, and it happens to come in two variants, the Gear S3 Classic and the Gear S3 Frontier. The South Korean company put both variants up for pre-order in the UK, a couple of weeks back and both variants happen to be out of stock... >>>
Blizzard and DeepMind have created an open test environment within the StarCraft II game for artificial intelligence researchers to use worldwide. Blizzard and DeepMind have created an open test environment within the StarCraft II game for artificial intelligence researchers to use... >>>
Minions, the impish fire hydrant-shaped yellow misfits who exist to serve the world’s most evil villains, would appear to be unlikely mascots for corporate synergy at Comcast, one of the world’s largest media conglomerates. Minions, the impish fire hydrant-shaped yellow misfits who exist to serve the world’s most evil villains, would appear to be unlikely... >>>
Findings in the latest issue of the Journal of Advertising Research (JAR) offer advertisers some quantitative insights on one of marketing’s most vexing – and longest standing – concerns: what is the ideal length of a television spot? Findings in the latest issue of the Journal of Advertising Research (JAR) offer advertisers some quantitative insights... >>>
After more than three years of development, Dell will unveil its version of the Surface Studio early next year. After more than three years of development, Dell will unveil its version of the Surface Studio early next... >>>
CBS Corp., which operates the nation’s #1 primetime network, said Thursday its third-quarter net income rose 21% as pay-TV distributors paid higher fees for its programming. CBS Corp., which operates the nation’s #1 primetime network, said Thursday its third-quarter net income rose 21% as pay-TV distributors paid higher fees for its... >>>
Expectations were already incredibly low for GoPro this go around and yet somehow the company managed to eclipse even the worst fears of analysts. The company’s stock trading was halted prior to the release of results that missed revenue expectations by 23 percent and nearly $75 million. Expectations were already incredibly low for GoPro this go around and yet somehow... >>>