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news
Liberty Global launches Platform One Media content arm

Liberty Global and TPG Growth, the middle market and growth equity platform of alternative asset firm TPG, will launch a global television production and distribution studio to be called Platform One Media. Liberty Global and TPG Growth, the middle market and growth equity platform of alternative asset firm TPG, will launch a global television production... >>>

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Liberty Media's race to turn F1 into the 'new Super Bowl' is on

Liberty Media’s F1 marketing challenge is to get the next generation into the walled garden. By the managing director of Cake. Liberty Media’s F1 marketing challenge is to get the next generation into the walled garden. By the managing director of... >>>

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Is this the beginning of the end for Fairtrade?

With Sainsbury’s and Cadbury moving away from Fairtrade in favour of their own ethical promises and questions over Tesco’s plans, what must brands do to ensure consumer trust doesn’t disappear too? With Sainsbury’s and Cadbury moving away from Fairtrade in favour of their own ethical promises and questions over Tesco’s plans, what must brands do... >>>

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US pay-TV market lost 612,000 subscribers in Q1 2017

The US pay-TV market started 2017 with a slight decline. The US pay-TV market started 2017 with a slight... >>>

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Marketers struggle to adapt

Many marketers are struggling to adapt their content for different media destinations and geographical locations, according to research from the CMO Council, the executive network. Many marketers are struggling to adapt their content for different media destinations and geographical locations, according to research from the CMO Council, the executive... >>>

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Oculus Rift costs less than PlayStation VR. Should you buy it?

Facebook’s Oculus just reduced the price on the Rift, the company’s premium VR headset, to $399. Suddenly, it’s more affordable than the PlayStation VR. Facebook’s Oculus just reduced the price on the Rift, the company’s premium VR headset, to $399. Suddenly, it’s more affordable than the PlayStation... >>>

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Google Spared $1.3 Billion Tax Bill With Victory in French Court

Google won its fight against a 1.12 billion-euro ($1.3 billion) French tax bill after a court rejected claims the search-engine giant abused loopholes to avoid paying its fair share. Google won its fight against a 1.12 billion-euro ($1.3 billion) French tax bill after a court rejected claims the search-engine giant abused loopholes to avoid paying its fair... >>>

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What Is Net Neutrality and Why Should You Care?

Activist groups and internet companies from Google to Facebook and Netflix united to defend net neutrality Wednesday from a rollback of protections proposed by the Federal Communications Commission. But what exactly is net neutrality, and why are some of the biggest companies in the world trying to protect it? Activist groups and internet companies from... >>>

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Brand safety concerns boost native

The past year has seen a surge in the use of the native advertising format and a dip in programmatic advertising as advertisers react to brand safety concerns, a study suggests. The past year has seen a surge in the use of the native advertising format and a dip in programmatic advertising as advertisers react... >>>

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Snapchat IPO Investors Have Now All Lost Money on Snap Stock

Snap stock has fallen below its IPO price of $17 for the first time, roughly four months after the maker of Snapchat went public in March. Snap stock has fallen below its IPO price of $17 for the first time, roughly four months after the maker of Snapchat went public in... >>>

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Buffett donates $3.17 bln to Gates charity, four others

Warren Buffett on Monday donated roughly $3.17 billion of Berkshire Hathaway Inc stock to the Bill & Melinda Gates Foundation and four family charities, his largest contribution in a more than decade-long plan to give away his fortune. Warren Buffett on Monday donated roughly $3.17 billion of Berkshire Hathaway Inc stock to the Bill &... >>>

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US Newspapers' Problems Come From Their Former Monopoly, Not The Duopoly Of Facebook And Google

There is a move by a collection of America’s newspapers–largely newspapers that is–to seek anti-trust exemption so that they can negotiate as a group against Facebook and Google. The argument is that the two tech firms now dominate the online advertising market and if the newspapers are to survive to produce that democratically important public... >>>

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Uber emerges as a millennial favourite

Uber, the beleaguered ride-sharing platform, has gained more millennial customers at a faster rate than any other company in the US over the past year. Uber, the beleaguered ride-sharing platform, has gained more millennial customers at a faster rate than any other company in the US over the past... >>>

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Google Looks To Steal Amazon's Prime Day Thunder With A Great Deal On EBay

When Google released their Chrome browser and Android operating system in September 2008, Microsoft held about 78% of the global desktop browser market, and iOS and SymbianOS combined controlled about 75% of the global mobile operating system market. Look how that turned out. Today Google is the dominant technology in both areas with Chrome holding 59.49%... >>>

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Royal Jordanian, Kuwait Airways see U.S. laptop ban lifted

Royal Jordanian and Kuwait Airways are the latest Middle East carriers to be exempted from an in-cabin ban on laptops and other large electronic devices on flights to the United States. Royal Jordanian and Kuwait Airways are the latest Middle East carriers to be exempted from an in-cabin ban on laptops and other large electronic... >>>

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Rethinking the role of magazines in the media mix

As magazine media become increasingly defined by content rather than platform, media planners need to rethink their role in the media mix, an industry figure argues. As magazine media become increasingly defined by content rather than platform, media planners need to rethink their role in the media mix, an industry figure... >>>

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Some iPhones may face US ban in Apple-Qualcomm legal tussle

But any possible ban — which could cover the iPhone 7, 7 Plus and maybe even future iPhones — probably wouldn’t happen for at least 18 months. But any possible ban — which could cover the iPhone 7, 7 Plus and maybe even future iPhones — probably wouldn’t happen for at least 18... >>>

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France Plans to End Sales of Gas and Diesel Cars by 2040

France is joining a growing movement to force the extinction of vehicles that run on fossil fuels, saying on Thursday that it would aim to end the sale of gasoline and diesel cars by 2040. France is joining a growing movement to force the extinction of vehicles that run on fossil fuels, saying on Thursday... >>>

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