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ISBA unveils UK cross-media measurement initiative

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Ferrari looks to capitalize on brand name as it promises faster growth

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2019 Singles’ Day: what brands can expect

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Samsung’s new smartphone features could beat Apple to the punch

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German leader wants 1 million EV charging points by 2030

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The four pillars of global brand building

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Alphabet Is in Talks to Buy Smart Watch Maker Fitbit

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Uber launches financial services unit Uber Money -- partly to streamline payments for drivers

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Virgin Galactic celebrates first day on the New York Stock Exchange

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Spotify in profit but ad revenue weaker than forecast

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AT&T is Selling Some of WarnerMedia’s European Assets For $1.1 Billion to Pay Off Debt

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Disney Is New to Streaming, but Its Marketing Is Unmatched

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Louis Vuitton Really Wants Something From Tiffany

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Brands have a long way to go on plastic packaging

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Facebook open to currency-pegged stablecoins for Libra project

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More marketers plan to use multi-touch attribution

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TikTok has moved into Facebook’s backyard and is starting to poach its employees

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Facebook's Libra loses one more member as its council becomes official

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