Women working for Amazon.com Inc. in the U.S. earned 99.9 cents for every $1 men earned doing the same jobs in 2015, the company said Wednesday, responding to activist investors pushing technology companies to close the gender pay gap. Women working for Amazon.com Inc. in the U.S. earned 99.9 cents for every $1 men earned... >>>
Activist hedge fund Starboard Value LP, which is leading an investor revolt against Yahoo Inc’s (YHOO.O) management team, is seeking to remove the entire board of the struggling Internet company, the Wall Street Journal reported. Activist hedge fund Starboard Value LP, which is leading an investor revolt against Yahoo Inc’s (YHOO.O) management team, is seeking... >>>
Many of the world’s top-awarded campaigns employ a strategy combining social media, online video and PR, with emotional marketing the most common creative approach overall, according to a new analysis of this year’s Warc 100. Many of the world’s top-awarded campaigns employ a strategy combining social media, online video and PR, with emotional marketing the... >>>
When Google executives take the stage Wednesday at the company’s conference for customers of its cloud platform, they’re going to have quite a task in front of them. When Google executives take the stage Wednesday at the company’s conference for customers of its cloud platform, they’re going to have quite a task in front of... >>>
In its monthlong fight with the Department of Justice over digital privacy, Apple has insisted it would under no circumstances force its engineers to undermine the company’s security measures. In its monthlong fight with the Department of Justice over digital privacy, Apple has insisted it would under no circumstances force its engineers to undermine the... >>>
An executive with Amazon.com Inc’s (AMZN.O) unit that sells office supplies to businesses gave testimony on Tuesday that appeared to bolster a U.S. regulator’s wariness over a potential merger of Staples Inc (SPLS.O) and Office Depot Inc (ODP.O). An executive with Amazon.com Inc’s (AMZN.O) unit that sells office supplies to businesses gave testimony on Tuesday... >>>
Television advertising is more memorable if it depicts a story and avoids “shouting” at the audience, according to new neuroscientific research. Television advertising is more memorable if it depicts a story and avoids “shouting” at the audience, according to new neuroscientific... >>>
French media owners including Le Monde, L’Equipe and RTL are among the latest media owners to take a joint stance against ad blocking by collectively asking users of such software to uninstall the blockers, or go without content. French media owners including Le Monde, L’Equipe and RTL are among the latest media owners to take... >>>
A generation of British school children who came of age in the 1980s remember learning simple programming on the BBC Microcomputer, a personal computer distributed by the government broadcaster to instill passion for technology. A generation of British school children who came of age in the 1980s remember learning simple programming on the BBC Microcomputer,... >>>
A federal court on Monday signed off on the Justice Department’s request to cancel a major hearing in a months-long battle with Apple Inc. over obtaining personal data from the iPhone of one of the San Bernardino shooters. A federal court on Monday signed off on the Justice Department’s request to cancel a major hearing in a months-long battle with Apple Inc. over... >>>
Several UK online news brands witnessed impressive double-digit growth in visitor numbers in the year to February 2016, according to the latest industry figures. Several UK online news brands witnessed impressive double-digit growth in visitor numbers in the year to February 2016, according to the latest industry... >>>
Earlier this week Instagram updated its news feed algorithm. Posts will no longer appear in chronological order and instead be sorted “based on the likelihood you’ll be interested in the content, your relationship with the person posting, and the timeliness of the post.” Earlier this week Instagram updated its news feed algorithm. Posts will no longer appear... >>>
The US Department of Commerce is expected this week to lift export curbs it imposed on Chinese telecom equipment and smartphone maker ZTE Corp for alleged Iran sanctions violations. The US Department of Commerce is expected this week to lift export curbs it imposed on Chinese telecom equipment and smartphone maker ZTE Corp for alleged... >>>
Upscale jeweler Tiffany & Co (TIF.N) reported a better-than-expected profit for the holiday quarter as it raised prices and benefited from lower prices of diamonds, gold and silver. Upscale jeweler Tiffany & Co (TIF.N) reported a better-than-expected profit for the holiday quarter as it raised prices and benefited from lower prices of diamonds, gold and... >>>
Brand advertising is the next stage in the evolution of programmatic but there are several stumbling blocks that need to be overcome, according to industry figures. Brand advertising is the next stage in the evolution of programmatic but there are several stumbling blocks that need to be overcome, according to industry... >>>
Alphabet Inc., the holding company for Google Inc., has put Waltham robotics company Boston Dynamics up for sale because it isn’t likely to produce a marketable product that generates revenue anytime soon, Bloomberg reported yesterday, citing people familiar with the plans. Alphabet Inc., the holding company for Google Inc., has put Waltham robotics company Boston... >>>
Since announcing plans to sell a minority stake in its Paramount Pictures studio three weeks ago, Viacom Inc. said it has received interest from three dozen companies, even as Paramount is experiencing a particularly weak quarter at the box office. Since announcing plans to sell a minority stake in its Paramount Pictures studio three... >>>
The U.S. Justice Department has sued to block Tribune Publishing Co. from buying the bankrupt Orange County Register and another Southern California newspaper, arguing the $56 million sale would limit competition and harm readers and advertisers in the region. The U.S. Justice Department has sued to block Tribune Publishing Co. from buying the bankrupt Orange... >>>